Audience Sets the Basic PII rate
Pilot size Volume
Leads per month
Months
Layer 1 · Basic PII Always included
Name, email, mobile number, legal opt-in with time stamp. Committed on 100% of leads.
Layer 2 · Complex PII Pick any
Further personal details. Each is priced separately. Committed on 100% of leads.
Layer 3 · Education Priced per screen
education screens at each. No screens are included in the Basic PII rate.
Layer 4 · Additional data attributes Pick any
Terms and conditions
Team setup: audiences, rates and options
Audiences and Basic PII price per lead (leave the price empty if not yet confirmed)
Complex PII options, price as % of Basic PII
Education and attributes, price as % of Basic PII
Per education screen, %
Per additional data attribute, %
Attribute choices, one per line: name | answers
Changes here update this page for you only. Send the copied settings to Claude to make them permanent.
Each layer is rounded to a whole unit per lead. Percentages are rate-card defaults until the team confirms them.